Global Business · United States Guide 2026
US Creator Discovery: Portfolios and Project Inquiries
JASOTO · Updated October 4, 2026 · 428 words
Illustrative image; it does not document a verified business, customer or project.
A creator’s discovery page should show what can be commissioned and what the client receives. An audience size or an attractive portfolio image does not explain project scope, availability or permission to reuse the work. Build the inquiry journey around the assignment, while keeping online audience activity separate from any real local service operation.
The customer journey
- Name commission types and deliverables.
- Attribute portfolio contributions and permissions.
- Check local-profile eligibility and real coverage.
Define the service behind the portfolio
Describe the type of work offered, such as video editing, illustration or commissioned content, and identify the deliverables discussed before quoting. Separate an existing portfolio example from a product available to buy. Do not imply that every displayed technique, collaborator contribution or past campaign asset is included in a new commission.
Attribute work and explain the creator’s role
Identify the contribution the creator actually made, including collaborators where relevant and permitted. Obtain permission before showing client assets or unpublished work. Describe illustrative or self-initiated examples honestly. A portfolio can support a discussion of style and scope, but it should not manufacture client results or imply ownership of work created by someone else.
Describe local and remote services honestly
Explain whether work is delivered remotely, at client locations or through a genuine customer-facing studio. Google’s profile guidelines exclude online-only businesses. Do not assume a social account or a large local audience creates eligibility. Any claimed studio or local attendance area should reflect a real operation the creator can support for the offered service.
Source: Google: business representation guidelines. Check the source for current guidance and terms.
Ask for an assignment brief with clear next steps
An initial form can ask for the intended deliverable, broad timing and a contact route. Explain when budget, revisions and proposed usage are discussed, with the agreed details recorded before work begins. Do not request confidential campaign files unnecessarily or present an inquiry submission as a confirmed production slot or completed agreement.
Review project fit rather than audience totals alone
Track project inquiries, proposals and accepted commissions separately from followers and portfolio views. Note recurring mismatches about deliverables or turnaround and clarify the service description. A successful past asset does not establish the outcome of a new project, and a larger audience does not prove that more suitable paid commissions were accepted.
Checks before publishing
- Name commission types and deliverables.
- Attribute portfolio contributions and permissions.
- Check local-profile eligibility and real coverage.
- Distinguish audience activity from agreed commissions.
Frequently asked questions
Does an online audience qualify a creator for a local profile?
No. Assess the actual business operation against Google’s eligibility rules, including its exclusion of online-only businesses.
Does a portfolio image define a new project’s scope?
No. Explain the contribution shown, then agree deliverables, revisions, timing and proposed usage for the new assignment.
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Check the actual inquiry journey
Compare published details with the services and availability your team can support.
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